Training Video Library Access
Activate your brand
Above the line activity
Increasing brand awareness and finding new customers via above the line advertising is vital for brands to fully realise their potential. We have the local knowledge of what media works most effectively and how to best reach the Irish consumer.
Wholefoods work with local creative and media buying agencies and can partner with you to create impactful advertising campaigns that achieve results.
Understanding the Irish Consumer
We can provide guidance on effective messaging that resonates with the Irish consumer, as well as any regulatory related rules to adhere to. Our marketing team has worked with brands on numerous above the line campaigns, including:
-
Local press and radio campaigns partnering with local stockists as a call to action to purchase products.
-
National TV, Outdoor, Radio and Social Media advertising campaigns
-
Brand Ambassador partnerships with well-known Irish personalities as well as specific short-run influencer campaigns.
-
Health and wellness themed consumer events such as WellFest, BEO and Thrive. These events are a terrific opportunity to engage directly with your target audience, and get realtime feedback on your brand and products.
